The Starting Point

F&I Construction does kitchen, bath, and full home remodels — high-ticket, long-cycle work. Their website was outdated and didn't communicate the quality of the actual builds. Lead flow was not built into their website so they were missing out on tons of leads.

What We Built

A full website rebuild with project galleries, dedicated landing pages for each service, and a quote form that pre-qualifies leads before the call.

The Lead Engine

Google Search on high-intent terms ('kitchen remodel contractor [city]', 'bath remodel near me') paired with a backend automation system for leads feeding off the project gallery. Lead quality increased, their phones were ringing, and they were filling their job calendar.

The Result

$80k in pipeline over 3 months. Average ticket $40K. Fewer total leads than a plumbing campaign but the quality and revenue per lead is built for the work.